Media Ecology

The Pyramid against the Cloud: Institutions’ perplexity regarding the Net

“Beyond Washington DC, Donald Trump, and impeachment, there lies a great big world – and that world, at the moment, is being convulsed by a remarkable number of revolts against political authority”, writes Martin Gurri. Indeed, who would have thought…. Read More ›

Transcending Human Sensorium

People still act in virtual reality in a mostly natural way, as “physical beings”, which is obviously predefined by their (our) previous experience. Moreover, the content of the virtual reality is still the physical reality. This reflects McLuhanian ideas of… Read More ›

Altering Human Sensorium

Artificial flavours, augmented senses, immersive media, augmented reality, virtual reality By shaping the media environment, media are able to tune the human sensorium according to their “bias”. Equipped with ideasthesia/synesthesia, the sensorium follows the environment. In its turn, thanks to… Read More ›