Augmented reality

Transcending Human Sensorium

People still act in virtual reality in a mostly natural way, as “physical beings”, which is obviously predefined by their (our) previous experience. Moreover, the content of the virtual reality is still physical reality. This reflects McLuhanian ideas of interplay… Read More ›

Altering Human Sensorium

Artificial flavours, augmented senses, immersive media, augmented reality, virtual reality By shaping the media environment, media are able to tune the human sensorium according to their “bias”. Equipped with ideasthesia/synesthesia, the sensorium follows the environment. In its turn, thanks to… Read More ›