Future and Futurology

The Medium Is the Menace

The miniscule but instant hormonal reward for a mere click rewires the brain and reshapes society. We’re not just spending time on the Internet. We are investing time in its improvement.

Interjections and emojis: the digital reversal of literacy back to the origin of language

Radio and television returned vocal signals and gestures into communicating socially significant content. The postmodernist replacement of feelings with intensities goes hand in hand with the replacement of literacy by orality and the retribalization of culture by electronic media. A… Read More ›

Transcending Human Sensorium

People still act in virtual reality in a mostly natural way, as “physical beings”, which is obviously predefined by their (our) previous experience. Moreover, the content of the virtual reality is still the physical reality. This reflects McLuhanian ideas of… Read More ›

Altering Human Sensorium

Artificial flavours, augmented senses, immersive media, augmented reality, virtual reality By shaping the media environment, media are able to tune the human sensorium according to their “bias”. Equipped with ideasthesia/synesthesia, the sensorium follows the environment. In its turn, thanks to… Read More ›