McLuhan wrote that the tools shape not only users and their needs, but the entire environment as well. Thus, the automobile has given rise to several industries, and a network of highways and roadside infrastructure, including motels, supermarkets, etc. Arguably,… Read More ›
Social media
Myth about rubbish content on the Internet. How filters create a customized “The Daily Me” for everyone.
Sure, in terms of how information appears on the Internet, it could be compared with a rubbish dump. Everything gets in. But far from everything circulates and finds an end-user. In reality, nobody uses rubbish. There are no restrictions on… Read More ›
“Human as media. The emancipation of authorship” is available on Amazon
“Over 6,000 years of literary civilisation, there have been perhaps 300 million authors: people capable of communicating their opinion beyond their own physical circles. Now, thanks to the Internet, in the historical blink of an eye, the number of authors… Read More ›
Funny cats as a school of media-activity
Cats have the force. Amusing cats are the infant school of civil activism. It is precisely via cats that the beginner media activist learns that well-chosen content provokes a reaction to personal activity way beyond their personal circle. Cats give… Read More ›
New social environment: launching any probable interaction
Now let’s imagine that everyone’s social network is built as inevitable realization of the probable coincidence and that all these personal networks are interconnected and interact. What evolves is a highly fluid environment with extremely strong gravitation, where people and… Read More ›
The Emancipation of Authorship. This picture explains everything
Free content, the crisis of media, guerilla journalism, death of newspapers, content marketing, Arab Spring, social media boom, the Viral Editor, civic journalism, the end of the Gutenberg era, the shortening of the length of reading, the debates on the… Read More ›