Read the full article Classical journalism is being forced out by: – Guerrilla Journalism, driven by the Viral Editor; – Brand Journalism, driven by content marketing; – Robot Journalism, driven by news algorithms; The third threat, Robot Journalism, poses the… Read More ›
Future of journalism
10,5 prompts on how (and why) to use listicles for your blog
“Listicle” comes from “list + article” A listicle is a short article written in the form of a list. You have most likely seen them with titles like “10 Amazing Facts About Spider-Man” or “7 Of The Oldest Pieces Of… Read More ›
The Quantum Theory of Mass Media (II). Content: a shift from chunks to a flow
The internet has shifted the news from a portioned to a streamed mode of consumption. A news feed in social media is an example of such an information stream. The news teasers in social media represent, in essence, the wave-particle… Read More ›
The Quantum Theory of Mass Media (I). What is the unit of media consumption?
Now, what is a quantum of mass media content? The length of any piece of content gets shorter and shorter as the formats for delivering the content get cropped to satisfy the consumers’ ever-shrinking attention spans. But how small can… Read More ›
Facebook wants to be a World Wide Paperboy
Will a packaged internet platform defeat the open web? This could either save or bring down the global media industry. The New York Times reports that Facebook has been quietly negotiating a deal with the world’s leading media outlets to… Read More ›
The really immortal qualities of good old journalism
“Does a journalism education still matter?” asked Professor Joe Banks recently on J-Source[1]. He clarified, “The question lingers because of the array of digital tools at the disposal of the general public”. Among the other “yes-answers”, he argued that editors… Read More ›
Content marketing: How companies are turning into media. Case studies
Brands are engaged in a media arms race. Creating relevant and valuable content is no longer an option, but a necessity. Traditional marketing boils down to managing brand information distribution, while content marketing strives to create conditions in which information… Read More ›
Review, Precis and Comments Re Andrey Miroshnichenko’s book Human as Media: The Emancipation of Authorship. By Robert K. Logan
Andrey Miroshnichenko, a media futurist and journalist, trained as a philologist, has written a very important book. I would go even further and say that a new star is born that students of media ecology, communications and digital media need… Read More ›
Myth about rubbish content on the Internet. How filters create a customized “The Daily Me” for everyone.
Sure, in terms of how information appears on the Internet, it could be compared with a rubbish dump. Everything gets in. But far from everything circulates and finds an end-user. In reality, nobody uses rubbish. There are no restrictions on… Read More ›
The Viral Editor as a distributed being of the Internet. The Manifesto of the Viral Editor
The first “Artificial Intelligence” has emerged in the technological world, made up of real people: the Viral Editor of the Internet. It is currently building a new social reality, creating an alternative form of guerrilla journalism and begetting a new… Read More ›